About the project
The 2019 senior show, "10 by 10", was held at the Iowa Event Center in Des Moines. All seniors of graphic design presented their work of the semester to the public. I wanted to spend my last semester trying something new that I was interested but that I haven't done much: illustration. I wanted to start from finding my own illustration style. For about three months, I developed the style inspired by four famous illustrators. After finding a style, I thought about its application. So, I came up with a hypothetical event, Korean Rhythm Festival, where Korean traditional music will be introduced. Then, I created marketing pieces for the event.
I created the website as a part of the marketing campaign. I displayed the website on iPad at the senior show, so audiences can navigate the website, meanwhile listening to the classical Korean music playing
in the background.